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Taylor Swift March Madness Influence
Taylor Swift's influence extends beyond the realms of pop culture and into the sports industry, particularly within the NFL broadcasts last season, notably due to her relationship with Travis Kelce. However, the Grammy Award-winning artist's connection to the sports world doesn't stop there. Swift's music is a favorite among NCAA Tournament coaches, potentially making her the unofficial soundtrack of March Madness.

Coaches' Top Picks

Among the coaches who have expressed their admiration for Swift's work is BYU's Mark Pope, who did not hesitate to name Taylor Swift as his preferred artist. Pope's affection for Swift's music was influenced by his daughters, who are avid fans of the pop star. His top Taylor Swift song selections include hits like "Cornelia Street," "New Year's Day," "Karma," "All Too Well" (the 10-minute version), and "Cruel Summer." While Swift's pop anthems find favor with Pope, other coaching staff have their musical allegiances lying elsewhere. A range of artists from Morgan Wallen, Luke Combs, Billy Currington, and Kenny Chesney, to gospel singer Jeremy Camp, also find appreciation among the coaches. Ed Sheeran earns a notable mention from T.J. Otzelberger, who lauds the artist's mastery over the guitar pedals, having been impressed by his live performances in various cities the previous summer. Similarly, other coaches have diverse musical tastes ranging from rap to pop and country, illustrating the wide range of personalities within the NCAA coaching ranks. The University of Kentucky's John Calipari listens to Drake, while Marquette's Shaka Smart prefers 2Pac, demonstrating the variety of musical preferences.

NCAA Tournament Musical Diversity

The diversity in musical tastes among the NCAA coaches goes further, with selections including Michael Jackson, Prince, Earth Wind & Fire, and Jay-Z. Both Kevin Keatts of North Carolina State and Leon Rice of Boise State, alongside Akron's John Groce and Texas' Rodney Terry, opt for Michael Jackson. This selection underscores the timeless appeal of the King of Pop across generations. Saint Peter's Bashir Mason mixes it up with his preference for Prince and Earth Wind & Fire, while also mentioning Jay-Z. This selection points towards a blend of genres that have influenced not only the music industry but seemingly the motivational playlists of NCAA coaches too. Notably, the NCAA Tournament, which begins with its first four games on Tuesday night, is not just about basketball strategy and team preparation but also about how music and culture intersect with sports. Coaches like Donald Copeland of Wagner and Tom Izzo lean towards Jay-Z and the Jackson Five respectively, highlighting how personal and team motivation can often find its roots in musical preferences.

Looking Ahead to the Tournament

As for the tournament itself, it promises to be as competitive as ever. The UConn Huskies, Houston, Purdue, and North Carolina have secured No. 1 seeds, with UConn aiming to become the first repeat champion since Florida's back-to-back titles in 2006 and 2007. Fresh off its first Big East Tournament title since 2011, UConn (31-3) has lost just once since December 20, bolstering its position and confidence heading into the NCAA's. This tournament not only showcases the best of collegiate basketball but also offers a unique insight into the personal preferences of the coaches leading these teams. Whether it's the lyrical storytelling of Taylor Swift, the vocal prowess of Ed Sheeran, or the rhythmic beats of Michael Jackson, music stands as a universal language uniting teams and fans alike. As March Madness unfolds, the blends of hoops and tunes will continue to underscore the deep connections between sports, music, and culture, proving once again that the NCAA Tournament is more than just a basketball event; it's a cultural phenomenon where every dribble and beat counts.