The New Jersey Division of Gaming Enforcement has teamed up with Attorney General Matthew J. Platkin to roll out a new responsible gambling initiative.
It requires all online sportsbook, casino and poker room operators to analyze electronic player data to determine when a customer shows signs of problem gambling.
The DGE will work with online gambling companies to use to identify these bettors and offer them support.
The initiative has been planned since March 22, and the Attorney General described it as the first program of its kind in the country to be implemented.
“Under the Murphy Administration, New Jersey has become a national leader in online casino games and sports wagering, and with that growth comes a responsibility to ensure that individuals at risk for compulsive gambling have access to the resources they need to get help,” said Platkin.
“It is no coincidence that our announcement comes just a week ahead of one of the biggest days in sports wagering, serving as a reminder of how devastating a gambling addiction can be."
“This new initiative will allow the Division of Gaming Enforcement to work with the gaming industry to identify problematic patterns in player wagering behavior and intervene before they escalate.”
David Rebuck, DGE director, added: “We are using data to identify at-risk players, alert them to their suspected disordered gambling, and inform them about available responsible gambling features in online platforms and corrective actions they can take.
“This new approach will enable dedicated responsible gaming experts employed by the platforms and us to see the early warning signs and reach at-risk patrons before they find themselves in a financial catastrophe.”
